iPhone users are currently paying $30 for voice + $40 for data = $70/month,
so for two smartphone users sharing one Rogers bill, this could save $50.
This doesn’t includes all the service charges, 911 fees, and postage and handling that Rogers charges, which probably whittles the real savings down to 52¢ or something. :-/
It shows up at the top of the
search results for “family data plan”,
but Rogers isn’t very rigorous about links into their site, so YMMV.